We like to hook people up, that’s why we’re doing yet another Twitter giveaway this week! Follow TLFI on Twitter, and re-tweet this message:

“Reggie is back! Win this Reggie tee, UZI usb, & pocket comb http://bit.ly/bGgIMl Follow & RT to enter! Ends 8/4″

Do so, and you will automatically be entered to win the shirt featured above (size small-XXXL), 1 UZI usb (filled with Get Busy Committee songs), and 1 TLFI pocket comb.

Contest ends Wednesday August 4th 2010! 1 winner will be announced that day!

Follow on Twitter: TLFI

Follow on Twitter: Get Busy Committee

What happens when you send a Koala to Germany? Elephant horns, jelly fish, robots, police shoot outs, and more.

Scoop Deville has been killin it lately… And if you don’t know who Scoop Deville is, let us break it down for you. Scoop, now 22, started making music when he was 13, and his father (legendary MC Kid Frost) encouraged him to follow his talent and dreams. Two years ago, Scoop got production duties on Snoop Dogg’s Ego Trippin’, but late last year, he delivered his music-industry calling card, supplying the track to the Dogg’s blockbuster “I Wanna Rock.”

He is currently involved with his group, Get Busy Committee and producing music for Fat Joe, Bustah Rhymes, Bishop Lamont, Nore, The Game, Jim Jones, Young Jeezy, Clipse, Cassidy, Xzibit, Cory Guns, and of course GBC. Most recently Scoop produced Fat Joe’s song Ha Ha (Slow Down): Fat Joe- Ha Ha video

This past week he was on location in South Central L.A. with J. Killa doing a video shoot for his single (produced by Scoop Deville). Video coming soon.

Check out photos on Scoops blog: ScoopDeville.tumblr.com

Thanks for showing TLFI some love, keep sending in those TLFI photos!

Follow us on Twitter: twitter.com/TLFI

Follow on Facebook: facebook.com/trueloveandfalseidols

Follow Get Busy Committee: twitter.com/getbusycommittE

TLFI is proud to announce our Retail of the Month for July, LoserKids.com

LoserKids.com began as an online action sports and music influenced youth apparel retailer in May 1999. Since, they’ve been positioning Loserkids as one of the premier and unique youth retailing destinations on and offline. They offer products and brands and represent the lifestyle of their customers, which we respect.

Quick Q&A with our Loser friends:

How’s business? Boomin’

Who is your typical LoserKids customer? Our typical customer is someone who wants the best up and coming brands as well as the classics who are still killin it and keepin it interesting.

Do you have any interesting stories about people returning weird stuff? The oddest thing so far was a baby t-shirt with a graphic of an old man bowling from Las Vegas, super weird. They never gave us any contact info so we could tell them they returned it to us, so my kid has a sweet new tee.

Do you ever live-stream band performances on your website? We have in the past and plan to in the future, be sure to sign up for our email list so we can let you know.

Does the store ever do any special events with featured artists? Yes we do, we’ve done a few special edition tees with bands like Motion City Soundtrack, Blink 182 and The Matches. We are also presenting an art/toy show with a brand called Analog Playset this August featuring Brian Ewing, Crayola, Joe Ledbetter, Pete Wentz and a grip more.

Which TLFI products sell the best in your store? So far it’s been the Princess and Reggie tee’s. Cut-n-sew arrives soon I’m sure that’ll kill it too.

What product would you like to see TLFI come out with? You guys should do vinyl Reggie toys!

Quickfire Word Association:

Koala- Eucalyptus
UZI- NWA
Paris- Cheesy
Graffiti- Awesome
Back- To the Future
Hipster- Done

Check out LoserKids.com and show them some love.

Check out Mike Shinoda of Linkin Park giving a shout out to his Facebook Fans (while repping the Team Reggie tee). Big ups Mike.

Linkin Park Updates: Facebook.com/linkinpark

Shop Reggie Tees: TLFI.com

I don’t know what he does, or what he is doing for that matter, but what I do know is that he wears TLFI.

Cheapshot. Half man – Half Hefner.

And, no I’m not gonna say “Im on a boat, Bitch!” Shit. I said it

Cory Gunz and crew fell through and grabbed up some gear. Unfortunately I exploded my camera that morning so its iphone pics. Either way, we’ll be seeing more of this cat, as will you. So put your guns up, Cory is in the building. Oh, yeah, get your bars up too cuz this kid is sick…. apparently it runs in the family. BTW, that is a TLFI shirt on his album cover. Church.

Cory Gunz: Myspace

Cory Gunz: Facebook

Cory Gunz: Twitter